Launch azimuth is the compass direction a rocket flies from the pad, and it fixes the orbit's inclination: due east matches the launch site's latitude and pockets Earth's spin for free performance; heading north or south buys polar orbits at a payload penalty.
Understanding Launch Azimuth
The azimuth equation and its exceptions
To first order, cos(inclination) = cos(latitude)·sin(azimuth): the achievable inclination fan from any site follows one line of trigonometry, bent in practice by range safety, staging drop zones and overflight treaties. Sites define their fans in degrees of azimuth and publish them to customers; a mission's target plane picks the heading, and the heading picks how much of Earth's rotation subsidises the ride.
Reading a launch by its heading
The first minute of any webcast tells you the mission: a Cape ascent bending northeast hints at the ISS's 51.6° (a legacy of Baikonur's latitude and its own corridor limits); hugging due east means GTO or low-inclination work; a Vandenberg plume arcing south is Sun-synchronous business. Azimuth is the visible signature of the orbit before any tracking data exists.